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“Welcome to the future world.”
Passing through the metal detector and entering the black tunnel, Gavin began to look around with infinite curiosity. The entire tunnel was bustling with people standing there, but what was incredible was that there was no bustle or noise, only gentle discussions. The sound filled the air, and the faint restlessness made the blood begin to quietly boil..
The entire black tunnel is divided into two parts. There are endless stars above the head and under the feet. Thousands of broken stars are spread out like a vast Milky Way. The stars under the feet are like a gurgling stream, flowing slowly; The left and right sides are illuminated in fluorescent green, and you can see skeletons colliding together in a crowd.——
Obviously, these skeletons are themselves.
As a result, some fun-loving spectators began to play, simulating the animation of skeletons fighting, each move was very stylish, and many spectators gathered nearby and stopped and started to watch..
Gavin is a layman and doesn't know much about high-tech projects; but he knows that the technological components of this black tunnel are not cheap, and they are definitely not expensive, at least not as expensive as imagined. However, in the eyes of the audience, such an experience effect, Such a visual effect burst out with incredible shock..
No comparison, no harm.
In comparison, the Paramount next door immediately fell behind. Although the theme of the Garden Party Carnival is indeed eye-catching, and it coincides with the family style and children's orientation of "Madagascar 3", They complement each other; but the sense of innovation, topic effect and discussion value are lackluster..
Warner Bros.' Noir Tunnel totally beats Paramount; even last night's "Prometheus" got awful and tacky——
Last night, 20th Century Fox's premiere could only be described as mediocre and lacking in highlights. They moved all the alien models from the "Alien" series to the red carpet and set up a model of the alien lair. Tours are available at the scene; in addition, with the appeal of Ridley Scott, James Cameron and David Fincher, two directors who directed the second and third parts of the series respectively, both appeared..
Just twenty hours ago, the premiere of "Prometheus" was the most innovative, topical, and hotly discussed of this summer's summer season; but now, the premiere of "Edge of Tomorrow" Eclipsed in front of style. Not just high technology, not just innovation, but also the next scene：
When he reached the end of the tunnel, Gavin noticed that the three streets running from south to north, from north to south, and from west to east were all created with the same environment and results, but the details were different. The one on the left In that passage, volcanic lava is surging under the feet, and lightning and thunder are heard above the head; in the passage directly opposite, the roaring sea is under the feet, and planets are exploding above the head..
Finally, the three streets merged at the intersection, and when you walked out of the exit, you could see Hollywood Boulevard in front of you, completely changed..
Resisting the urge to go around and walk through both passages, Gavin refocused on his own work and walked out of the passage. What he saw was a completely different world.——
In the center is a red carpet about the width of a single lane; the streets on both sides are piled with rubble, building debris and scrapped cars. It is a complete ruin of a war. Even the outer walls of the buildings on both sides are covered with paint. The corresponding curtain covers the building and completely creates the appearance of a battlefield..
Heavily armed soldiers were patrolling the ruins, surrounded by a bustling crowd. However, all the soldiers had serious expressions and sharp eyes, and they did not slack off at all. The chill and desolate atmosphere of war gradually spread, so that the onlookers The crowd also had to distance themselves slightly.
At the end of the red carpet, a broken robot was lying on the ground, as if it had just been destroyed..
Audiences who have seen the trailer of "Edge of Tomorrow" can immediately recognize that this is Alpha in the movie, a powerful alien; and next to its body are piles of fragments of helicopters and tanks, as well as A group of soldiers were waiting. No railings were pulled up next to the model, and the curious spectators walked in directly - the soldiers did not stop them..
At this time, everyone immediately became lively, and they all came forward to take a look. Some even boldly climbed onto the model, got into Alpha's head, and curiously observed all the details..
What does this mean? This shows that the model is real, and it really follows the situation in the movie. A lot of money has been spent to build a real Alpha. It can withstand the test..
This is the battlefield of "Edge of Tomorrow", a real battlefield, a future doomsday scene, the scene after a bloody battle. Therefore, those soldiers are always patrolling; therefore, the black tunnel is the time and space tunnel; so, look The chaotic premiere scene seemed to have no order, but it unexpectedly fit the theme.
Not only are there three black tunnels, but all the soldiers are extras, showing enough professionalism to maintain the apocalyptic state in the background of the "Edge of Tomorrow" story, which also makes the atmosphere of the scene more realistic..
Warner Bros. has truly moved the battlefield of the future to Hollywood Boulevard.
In Hollywood, everyone knows that Warner Bros. spends a lot of money. Every year, Warner Bros. invests more than 150 million U.S. dollars in works. Moreover, Universal Pictures invests in low-cost comedies and low-cost horror works. , Warner Brothers also invested, but the proportion is very small. Their market strategy is to get what you pay for, and to complete the market with super blockbusters..
In the first decade of the 21st century, Warner Bros. has achieved brilliant success and deserves to be the number one giant in Hollywood..
However, after entering the second decade, after the two series "Harry Potter" and "Batman Begins" were completed, facing the menacing Disney, after acquiring Marvel, Pixar and Lucasfilm, Disney has become a top player that can compete with Warner. Next, the competition between the two companies is bound to become the main theme..
However, before today, Gavin only had a concept and never had a real feeling. Until now..
This premiere will cost at least 20 million US dollars, or even more. Gavin is just a layman, and he only makes judgments based on his own experience, so he cannot be accurate; but he can be sure that Warner Bros. has absolutely no intention of being soft.——
Everyone thinks that "Edge of Tomorrow" is a work that has been underestimated, and its promotional weight has never been as good as that of "Batman Begins: The Dark Knight Rises"; and it has also crashed into a super schedule, which is almost the same as seeking death. Now it seems that this idea can be overturned.
Gavin stood on the red carpet, a little at a loss. Such an experience was really rare. In desperation, he could only call out to a soldier, "Excuse me, where is the reporter's interview area?" Putting this question on the battlefield, Gavin feels a little stupid.
“You can stay anywhere you like." The soldier replied firmly, "However, when the soldiers are preparing to go on stage, it is recommended that everyone leave the middle passage. If you are a reporter, there is a temporary refuge area in front where you can gather..”
Obviously, this is a completely open premiere, and there is no barrier between the red carpet and the audience. Bold, this is really too bold. Although pulling up a barrier cannot stop the enthusiastic audience at all, At least a line has been drawn. Now, even this line is gone, truly interpreting the chaos of the end of the world to the extreme..
However, Gavin believes that if the audience does get out of control, these soldiers must be tasked with maintaining order. Nonetheless, Warner Bros.'s marketing strategy is admirable.
He raised his head and looked over the barrier in front of him, and could vaguely see the inflatable model of Toothless sitting on the roof of the tall building at the end of the street. Inexplicably, Gavin felt full of joy..
“Hey Gavin! "When we arrived at the reporter gathering area, our companions greeted each other one after another. This familiar person was Eli Wallach, a reporter from the "Seattle Post" and a loyal supporter of Renly." I knew you must have come here.”
Tonight, two premieres are unveiled simultaneously on Hollywood Boulevard, which means that every media, every reporter, and even every actor must choose. Because they cannot appear on two occasions at the same time, Can only choose one.
In terms of personal connections alone, "Madagascar 3" completely surpassed "Edge of Tomorrow"”.
Among the dubbing lineup, in addition to Ben Stiller, Chris Rock, David Schwimmer, Jessica Chastain and others, there is also Will Smith's wife Jada- Pinkett-Smith (Jada-Pinkett-Smith), plus a lot of big bosses from DreamWorks, there is definitely no shortage of stars on the red carpet.
Although Frank Marshall, the producer of "Edge of Tomorrow", is a big shot in the industry and has close personal relationships with David Fincher, Steven Spielberg, Martin Scorsese and others; Next, "Prometheus" and "Madagascar 3" are definitely stronger opponents.
As you can imagine, tonight's premiere will be incredibly difficult for "Edge of Tomorrow".
Gavin chose "Edge of Tomorrow" and Eli also chose "Edge of Tomorrow"”.
Gavin chuckled lightly, "I have never considered other options. To be honest, I just passed by the next door, and their battle was very noisy, but..." He did not continue speaking, Gavin just stretched out his hand. He raised his right hand and shook it slightly from side to side, clearly expressing what he meant: not very good..
Then, Gavin raised his head, glanced around, and checked the attendance of his colleagues. What is certain is that the top media will definitely attend both premieres. The question is, which premiere will the ace reporter go to?？
“Bradley Adams, the ace of "The New York Times", Daisy Lucas, the ace of "Vanity Fair", Ned Mullan, the ace of "Empire"... With a slight glance, Gavin showed a big smile, "God, everything that should come has come; it seems... even what shouldn't come has come. What's going on?？”
Could it be that "Edge of Tomorrow" is going to crush "Madagascar 3"?？
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