516 Strong confrontation
The opening battle, when this topic first came out, people in the industry regarded it as a joke; but as time goes by, now everyone gradually stops laughing: "Fast and Furious 5" defeated "Thor", This is no longer a "potential" possibility, but a reality with ever-expanding odds..
Only then did people realize that this is Hollywood, a Hollywood where anything is possible..
Previously, "Variety" magazine made a prediction for this opening battle. The article stated that the premiere box office of "Fast and Furious 5" should be between 75 million and 80 million, exceeding 80 million. It is unlikely; and "Thor" is very likely to achieve box office figures of 93 million to 98 million in its opening weekend, and retains the hope of hitting the 100 million threshold..
By the way, "Thor" is a reference to "Iron Man"”.
Now, "Fast and Furious 5" has a hot opening weekend box office, with 95 million US dollars, which is on par with the 98 million US dollars when "Iron Man" premiered, and in terms of media evaluation and audience reputation, the two movies The works also show amazing synchronization. Does this mean that the North American box office of "Fast and Furious 5" is also expected to exceed 300 million?？
In the 1990s, 100 million in North America was the benchmark for measuring the success of a work, so people would say that Tom Cruise’s five consecutive films had a box office of over 100 million, establishing his position as a box office superstar; but after entering the 21st century, North America 200 million has gradually become an average. Will Smith has reached the peak of his career with the two 200 million works of "I Am Legend" and "Hancock"..
Nowadays, 200 million is still the mainstream, but it is becoming more and more common, and 300 million has gradually become the new benchmark. So far, a total of 36 works in North American film history have achieved a box office of more than 300 million. Whether the results can reach such a level is the sign of a box office hit..
Just after the premiere, major media have already begun to discuss the possibility of "Fast and Furious 5" hitting 300 million. From this aspect, it can be seen that this B-level film series has a new look. Transformed into a giant that can shake up the entire North American box office market.
“"Thor" was suddenly under a lot of pressure. Even if it achieved a good premiere box office in accordance with the expectations of "Variety Show", it is still unknown whether it can beat the 95 million of "Fast and Furious 5". The outcome is still unknown. It's probably within a millimeter.
What's more, the premiere of "Thor" will coincide with the second week of "Fast and Furious 5". After all, it is the strong performance of "Thor" that leads to a cliff-like decline in the box office of "Fast and Furious 5" in the second week. Diving; or will "Fast and Furious 5" ride on the trend and divert the audience of "Thor", causing the latter's opening box office to be lower than expected? This is still an unknown.
This is a war, a war with red bayonets, a war of ebb and flow, a life-and-death war. Any slightest negligence may lead to catastrophe. What's more, even if "Thor" narrowly defeated "Fast and Furious 5", That is also extremely embarrassing. After all, just a few weeks ago, the two were not of the same magnitude. If you want to save face and win well, the box office must exceed 100 million in the opening weekend. There is no other option.！
In addition to the box office battle between the two movies, "Renly VS Chris" and "Renly VS Natalie", the attention of these two duels is also continuing to heat up. With "Fast and Furious 5", The name "Renly Hall" is rising like a rocket..
Not only did he perform well in this popcorn movie, but more importantly, he is also an actor with outstanding acting skills. "Pacific War", "Buried Alive", "Crazy Love", each of his works has received a lot of praise! In this hot and noisy summer, a shining star emerges from the sky.
I don’t know if it’s an accident or a coincidence. On May 1st, HBO officially released the DVD of “War in the Pacific”, which also means that those viewers who missed the live broadcast, replay and on-demand viewing, and those who did not subscribe to HBO, can now finally Enjoy this classic series about World War II, especially Renly, who won the Emmy Award for Best Drama for this film..
Renly has taken action, so how will Chris respond? How will Natalie respond? What was originally a showdown of different weights has now evolved into a war between powerful ones. This year’s summer box office trends are becoming more and more interesting..
“You want a war, then I will give you a war. As you wish.”
Before the official debut of "Thor", the North American box office in the last week of April 2011 was released. There is no suspense in the list. "Fast and Furious 5" stands out, breaking a series of premiere records in April. Sweeping thousands of troops, making a strong debut, and easily won the North American weekend box office championship this week! Other works have given in, sincerely convinced.
The animated film "Rio", which had previously held the top spot for two consecutive weeks, was relegated to second place. The weekend box office was severely squeezed, with a 43% drop, and it only earned 14 million in the three days of the weekend. However, , this animated film produced by Blue Sky Studio, has accumulated a box office of 104 million in three weeks of release, which is a good performance. Moreover, the overseas box office performance of the work is even better, with a total of 160 million in three weeks. , eye-catching.
Black director Tyler-Perry’s self-written, directed and starred work “The Big Happy Family” earned $9 million over the weekend, occupying the third place this week..
This director can be regarded as a strange thing in the North American film market. Every time his works are criticized by film critics and audiences, they are vulgar, bad, boring, and samey with no new ideas. However, he does not want to regret it. He doesn't care at all, because his target audience is very single: the poor black people..
Thanks to ultra-low cost control and accurate market positioning, miraculously, the box office of each of his works hovers around 50 million US dollars, and each of his works actually makes money, among which " The "Black Crazy Woman" series was filmed from 2005 to 2016, and it still hasn't stopped..
In addition, the love movie "Tears for Elephants", which gathered big names such as Robert Pattinson, Reese-Witherspoon, and Christoph-Waltz, encountered Waterloo. , the next week's box office was even inferior to the vulgar "Happy Family", ranking third this week with less than half a million US dollars..
After leaving the "Twilight" series, Robert's fan appeal returned to square one overnight..
In fact, in addition to "Fast and Furious 5", there are three other new movies released, one is Disney's youth campus movie "Class Prom" and the other is "Little Red Riding Hood 2" produced by Weinstein Films , and the other one is the horror movie "Night of the Dead" starring the new Superman Brandon Routh. The first two works have been screened in more than 2,500 theaters..
But in the end, these three works all suffered a brutal massacre. The best-performing "Class Prom" only had a box office of only 4.7 million on the weekend, which is unbearable to look at. Obviously, in "Fast and Furious 5", In the face of outstanding performance, all other works have become cannon fodder.
2011The spring season of 2016 finally came to an end with "Fast and Furious 5" creating the best performance in history. Then, as soon as Arbor Day passed, the summer season officially arrived, and "Thor" made its debut under the much-anticipated film! The other side of the opening battle begins to take over！
If "Fast and Furious 5" has gained rapid momentum in the past three to four weeks, with a series of positive and negative news coming out, it has entered the public's attention; then, "Thor" has been in the public eye in the past six months. Time has always been the focus of attention. This is another series of ambitious comics created by Marvel Comics since "Iron Man". The level of attention even exceeded that of "Captain America" prepared at the same time.”.
From any angle, "Thor" has the potential to create greater glory: the behind-the-scenes team headed by producers continues the same lineup of "Iron Man", directed by Kenneth Branagh, and starring Natalie Portman, Anthony Hopkins, Stellan Skarsgård and other veteran actors, as well as Chris Hemsworth, Tom Hiddleston -Hiddleston) and Kat-Dennings (Kat-Dennings) and other potential new stars not only ensure the depth of the cast, but also ensure the freshness of the crew..
In addition, the production cost is effectively controlled at around 150 million yuan - "Iron Man" and "Captain America" both cost 140 million yuan. Judging from Paramount's early publicity, it is undoubtedly full of confidence. Looking forward to "Thor" becoming the second "Iron Man"”.
In fact, Paramount did the same thing.
On Wednesday, May 4th, "Thor" held a grand premiere at the Chinese Theater. Just a week ago, "Fast and Furious 5" started its miraculous journey here. This time, it is the turn of "Thor" Make a brilliant debut！
As the grand opening of this summer's summer season, Paramount spent five million to create a premiere. The scene was completely decorated in the style of Norse mythology, and a display stand was built on site to display all the costumes and props used during the filming of the film. The biggest surprise was the live video interaction with the famous Stan-Lee during the premiere..
That night attracted more than 2,500 spectators to the scene, and nearly 300 reporters formed the media team on both sides of the red carpet. The four streets around the Chinese Theater were blocked, starting at 5 p.m. and continuing. At ten o'clock in the evening, the event was so grand that it was comparable to the Oscars..
As for the guests attending the premiere, they were so star-studded that they were too numerous to count..
Robert Downey Jr. was undoubtedly the biggest guest of the night. The appearance of two beauties, Gwyneth Paltrow and Scarlett Johansson, murdered the films of countless reporters; not to mention Chris Evan. Chris-Evens carries the key players of "Captain America" such as Hayley-Atwell, Hugo-Weaving, and Sebastian-Stan. Actors and casts appeared together on the red carpet, completely dizzying.
The appearance of the new "007" Daniel Craig with his wife Rachel Weisz was an Easter egg on the red carpet - he and "Iron Man 12" director Jon Favreau (Jon-Favreau)'s "Cowboys and Aliens" is scheduled to be released in the fourth week of July this year.
This is definitely the most lively, grandest and grandest premiere in the past two summers. Every detail inside and outside has become a topic in Chang'an, causing a sensation throughout North America. With an extremely powerful attitude, Announcing the official attack of "Thor"！
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