1555 A strong man cuts off his wrist
Many times, history is completed inadvertently. Only when the phenomenon gradually takes shape, people can realize it, and then go back and analyze those so-called favorable circumstances and people, trying to find the context and logic of the development of things, and then continue to History is a mirror, we hope to be able to know the pros and cons and clarify the gains and losses..
“When "Titanic" and "Avatar" were released, no one could have foreseen the heights the movies would achieve; the same was true when "Gravity" was released..
But now, "Gravity" has become the fourth film in North American film history to have a box office of more than 600 million U.S. dollars, and then became the third film in overseas market history to have a box office of more than 1 billion U.S. dollars, with a vigorous explosive curve and rising arc. , the excitement even overshadowed the Marvel movie adaptations that have dominated the market in recent years, attracting everyone's attention——
After all, there are only two companies, Marvel and DC, and resources are in the hands of a few people. However, "Gravity" has replicated the science fiction miracle of "Avatar". Every director in each company may follow similar trajectories and patterns. , to create their own myth, does this mean that science fiction movies still have a strong market around the world? Is the visual shock brought by 3D technology and IMAX film the future of the film industry??
History is born. What is more important than history itself is how much enlightenment this period of history can bring to today's market.?
Interestingly, "Transcendence" was released during the awards season at the end of the year, and eventually made six million US dollars at the box office in North America. Many media worriedly described it as Renly's first Waterloo; after that, he first experienced "Drunken Country" "Folk Ballad" has reached the top of Cannes, and now "Gravity" has swept the box office. The media who were waiting for Renly to fall have disappeared and were quietly slapped in the face..
635 million in North America, 1.08 million overseas, 1.643 million worldwide.
This is the final box office data of "Gravity", which easily rewrites all the records of the North American autumn season; and also occupies a place in the history of North American film, currently ranking third in the total box office of film history, second only to "Avatar" ” and “ Titanic”.
At the same time, countless records in various overseas single markets have also been tagged with the name "Gravity". The magnificence and magnificence in the history books are numerous; it currently ranks third in the history of overseas box office records, lagging behind "Avatar" and "Titanic"”.
Finally, the global box office also ranks third in film history. The only regret is that it did not become the third film in film history with a global box office of 2 billion US dollars. Such a huge barrier is still out of reach. In addition to the work itself, we still need A little catalyst and even a little luck.
History was born again like this.
Last year, after "Edge of Tomorrow" was released, it became one of the biggest winners of the summer season as a dark horse, with astonishing sales figures of 550 million in North America, 630 million overseas, and 1.18 billion worldwide. Ranked second in all major box office lists at the end of the year, second only to "The Avengers", which has been honed for four years.”.
This year, "Gravity" landed on the market and once again became the biggest surprise of the year. Especially after a disappointing and embarrassing summer season, the film's strong counterattack in the autumn season is even more precious and rare. Up, surpassing "Iron Man 3" and becoming a real annual hit.
The box office has exploded for two consecutive years, and he has played the leading role in two consecutive works. Now Renly has proven his strong strength in the market. Any doubts and worries no longer exist, and more questions are still concentrated on Same question: Will there be a sequel in the future??
In the film market of the 21st century, originality has begun to decline sharply, and the difficulty of script innovation and market development is gradually increasing. Sequels are becoming an important means of attracting money, and they have also become the core idea for film companies to create series projects. Warner Bros. The rise of Disney and Disney is all due to this, and the difficulties of Universal Pictures also stem from this..
There is no longer any doubt about Renly's box office appeal; instead, how should we make full use of Renly's market appeal to win more box office and subsequent peripheral benefits? How to truly maximize benefits?
“The sequel to "Edge of Tomorrow" has always been in preparation, but it is still waiting for the script stage, and there is no more news from Warner Bros.; and "Gravity" has made it clear that it is impossible to shoot a sequel, just like "Gravity" back then. "Titanic" is general. If you make a sequel out of nowhere, I'm afraid all the signs will be smashed..
So, how do you make the most of Renly’s branding? Especially considering Renly's plasticity and changeability, he has more possibilities in terms of role selection and script interpretation, and he has never played a superhero before, resulting in a fixed image. All of this gives Renly more potential..
The entire industry has begun to seriously discuss this issue. Various film projects with countless huge interests have all considered Renly for the first time, and no one is exception. At the same time, Universal Pictures is sitting on pins and needles..
“"Jurassic Park" and "Fast and Furious" are both works with sequel capabilities. Apart from superhero movies, these are the only commercial works that can get Renly's nod. They have already successfully seized the opportunity. They took the lead and even got ahead of Disney, but now they are passive. So what should we do next? Is there any room for recovery??
The problem is that Renly has finished the promotion trip of "Gravity" and officially started filming "Interstellar". He has lost contact for a short period of time, which means that all contact work can only be done to find Andy and Andy. Roy.
This is not good news for the Hollywood industry.
Everyone knows that Renly is actually a very simple actor. He has almost no requirements for salary, cast, production, etc. Even though he is now the top big name in the industry, even Tom Hanks Big bosses like Steven Spielberg are willing to give Renly three cents of face, but he has never made any excessive demands. Everything is based on the script and characters. In other words, as long as the project If you are good enough, opportunities are equal..
But Andy as an agent and Roy as a manager are also different. In the final analysis, they are businessmen, more troublesome, more tactful and more ruthless. Not only does the favor card not work, but the interest negotiations are also more complicated and things turn around. The room is really limited, which also means that film companies and producers must spend more time and may not succeed; more importantly, large film companies with abundant resources are bound to have more advantages..
In fact, it is not just independent companies that are affected. Universal Pictures, one of the six major Hollywood film companies, is also the first to be affected..
For Warner Bros. and Disney, they are actually more willing to deal with Andy. Communication between large companies can often simplify things. The interest game is more complex but also simpler. Basically, they use their own chips to maximize their benefits. Transformation, in the final analysis, relies on wisdom.
But for Universal Pictures, they are now stuck in a dilemma.
If we could break off the cooperation immediately and re-cast the actors, then things might become simpler, but Steven Spielberg and Frank Marshall would definitely not be too happy, and in the future Universal Pictures would like to continue Talking about cooperation with Renly Hall is bound to be even more difficult. Universal Pictures does not want to completely stalemate the matter until the last step..
To be honest, Ron Meyer and Thomas Tull did not expect that things would come to this point, especially the friendship between Steven and Renly. They completely miscalculated Steven's support for Renly..
In the past, there were always rumors in the industry that they were just casual acquaintances, and the cooperation in "Pacific War" was just limited to cooperation; but in fact, "Pacific War" won the Emmy Award but missed the Golden Globe Award, and Tom Han Max and Steven Spielberg teamed up to promote Renly to the Oscar winner throne. After that time, the relationship between them became obviously much closer..
“For the "Jurassic Park" reboot project, Steven found Renly in person after careful consideration. The entire industry knew how picky and strict Renly was when it came to choosing commercial films. Steven was also worried about being rejected, so he took the initiative after thinking twice. Came to the door; Renly didn't hesitate at all, he simply nodded and agreed. For Steven, the significance of this still exists objectively..
Later, Renly took the initiative to make connections and introduced Tom to star in "Captain Phillips". Now this work is likely to become Tom's first Oscar nomination since 2000's "Cast Away"; although Tom's reputation and connections In other words, there is no need for Renly to build a bridge, he can win the role with his own strength; but this favor, Tom still keeps it in mind..
Even Steven has teased many times in private that this year Tom will compete with Renly for the cake. "I wonder if that kid Renly is starting to regret it now." Between the laughter and curses, the friendship between them is astonishing. It’s totally different.
Taking a step back, there are countless works that Renly can choose from now, and "Jurassic Park" does not even have a satisfactory script. However, Renly still did not express any dissatisfaction and continued the cooperation, even if it was improved. The remuneration is always within a reasonable range, and the advance and retreat are appropriate. There is no doubt that this is all for Steven's sake..
As a result, Universal Pictures kept picking and fussing over Joe, without enough respect or sincerity. Steven himself felt so embarrassed that he naturally took an absolute stance and made his position clear..
This also means that if a strong man cuts off his arm now, the loss will be too great, and it may even be necessary to cut off the entire arm, so continuing the cooperation negotiations becomes the best option..
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