1517 overwhelming
Surprise, surprise, surprise！
Just when people thought that the box office data of "Gravity" had far exceeded expectations, breaking all conjectures and predictions with an absolutely strong performance, but then surprises came again, once again breaking people's adjusted expectations. Once again, it triggered a series of exclamations and surprises..
Saturday's single-day box office dropped only 10%! This performance is almost comparable to the 13% drop achieved by "Avengers" during the same opening weekend last year. It was so amazing that people suffered a critical hit of 100,000 points. They were so frightened that they started to close their doors. mouth, jaw-dropping！
Friday, 55 million. "Gravity" broke the record for the highest weekend box office of the fall season with its single-day opening..
Saturday, 49.5 million. The next-day single-day box office data of "Gravity" can rank third in the all-time autumn weekend box office list, second only to "Paranormal Activity 3" and "Jackass Funny Show 3D"”.
For two consecutive single-day box office data, "Gravity" has broken all records in North American film history with a devastating attitude, and with an absolutely strong and absolutely crazy attitude, it has completely changed the rules and structure of the entire film market, even in the summer file, such data is enough to rank among the top 20 in movie history, let alone the autumn file.？
Really too tough！
For a moment, people couldn't help but feel confused. Now it's definitely not July.？
What’s even more absurd is that major news media have just adjusted their box office forecasts. Now that Saturday’s single-day box office data is released, they have to adjust their forecasts for the second time in a short period of time. Even Warner Bros. They all seemed a little in a hurry. The previous predictions were far lower than expected. The unexpected surprises were so overwhelming and violent that they were a little at a loss..
From 50 million to 90 million, and then to the latest forecast of 120 million, in just 48 hours, market insiders' estimated box office estimates for the premiere of "Gravity" have changed dramatically. The change has truly more than doubled. From the record-breaker of premieres in the autumn season to the disruptor of the North American film market schedule, the change of this role is really too brave.！
To this end, The New Yorker wrote an article about a Saturday night in October..
The reporter described an ordinary Saturday night as a personal participant. According to previous years, Manhattan nights in autumn belong to theaters, bars, and the four major sports leagues, and only a very small part of them belong to theaters, bars, and the four major sports leagues. movie theater, but this time there was an exception——
“After living in New York for thirty years, I finally encountered something unheard of. My friend and I visited seven movie theaters in Manhattan in order to buy two evening movie tickets for "Gravity". From six o'clock to nine thirty in the evening, like Holden, he walked around the whole city.
It wasn't until we were starving that we finally bought two 10:45 pm movie tickets at a small theater in Greenwich Village. But I couldn't tell for the life of me. It was because this theater was out of the way enough that the passenger flow was so low. The amount was too small, or we bought tickets because we chose tickets for the nearly midnight show. However, I can at least be sure of one thing, we don’t need to stay at the Edmond Hotel tonight..”
This article is narrated in the style and style of Jerome David Salinger's famous novel "The Catcher in the Rye". It is narrated in the first person, just like the protagonist Huo Huo in the novel. Like Holden, he wandered around New York City, trying to find an exit with his own eyes and feet - the Edmond Hotel was where Holden stayed on his first night..
The article is indeed the consistent style and characteristics of "The New Yorker".
Through the perspective of this writer, people can clearly feel the movie-going craze on Saturday, with all the theaters packed. This is definitely not an exaggerated statement, but a turbulent wave that is felt personally. The popular show is really a Tickets are hard to come by and are sold out early. It’s as if people all over New York City have left their homes and rushed to the cinema to watch this work. It has truly changed people’s living habits and entertainment habits, although it is only limited to this week..
From the joking in The New Yorker to the statistics of exhibition relationships, everyone is experiencing the raging heat that broke out in the autumn season.！
Following the movie-watching frenzy on Friday and Saturday, Warner Bros. analyzed pre-sales data and growth curves and predicted that Sunday would usher in a single-day drop of 27%, and finally gave a price of 130 million. The ultimate prediction of Wan's opening weekend box office, this achievement will undoubtedly rewrite history, and it will also be a history that cannot be surpassed or copied.！
It’s even more powerful than the “Twilight Saga” that came out in 2008. It can be said that it swept across the world with overwhelming force.！
But that's still not all.
Later, market experts analyzed the box office curve of the opening weekend of "Gravity", especially the root cause of three consecutive deviations in forecast data from Warner Bros. and a number of professional media. Of course, during the forecasting process, there was always underestimation. This is an important factor in determining the market potential of "Gravity"; but in the face of data analysis, the more important determining factor is that this movie has broken out of the legendary trend curve..
Through the accumulation of word-of-mouth at three film festivals, the topical effect of "Gravity" has reached a new level. What can be determined and affirmed is that this is an excellent work, and it is very likely to have the best reputation in history. commercial film, but audiences still have doubts——
What does the professional media mean by “the perfect balance between business and art”? Because even "Avengers" is not rated so high, does this mean that the movie is more inclined to art? Otherwise, why would the professional media and senior movie fans have a collective climax? Just like the original "Batman: The Dark Knight".
Some movies, despite their dual commercial and artistic attributes, may not be liked by the general audience. Some viewers simply like movies like "Transformers", which is also a kind of preference..
However, all the guesses and questions were answered during Friday’s movie viewing frenzy.
If Friday was just a celebration stage for fanatic movie fans and Don Quixote fans, then Saturday started a frenzy for ordinary audiences to enter the cinema one after another. Under the strong appeal of "Renly Hall", Many ordinary viewers are determined to try it. Even if it is not an absolutely commercial movie, at least it is not too bad.——
After all, the two works "Fast and Furious 5" and "Edge of Tomorrow" have already proved that Renly still has strong control over commercial movies, right?？
As a result, there was only an ultra-low drop of 10% on Saturday..
Subsequently, the word-of-mouth on Friday and Saturday was added up again and continued to ferment. On the social network platform, it was obvious that the enthusiasm of the general audience for discussion and participation reached a new level, and the commercial attributes of "Gravity" were gradually fermented. , which in turn created another wave of general audience viewing on Sunday..
In fact, the 27% single-day drop predicted by Warner Bros. is already incredible. This data is estimated based on pre-sale box office and box office trends in the past two days. This is a mathematical problem and will basically not happen. Too big a deviation.
However, the actual single-day box office drop on Sunday was only 21%, almost replicating the 18% box office drop on the third day of the premiere of "Avengers", once again breaking the shackles of mathematical formulas , brought another surprise.
In the end, "Gravity" grossed US$39.1 million on Sunday. The single-day box office data can still rank 11th among the autumn weekend box office records..
Although there is an unfair comparison between the single-day box office and the weekend box office, "Gravity" swept across the board. This further highlights the ruggedness and power of this movie in setting historical records. No words are needed, just numbers can be counted. This kind of shock explodes to the extreme, enough to shock every audience.
The North American opening weekend box office was US$143.6 million..
This is the premiere data of "Gravity". Compared with the box office figures originally predicted by the media, it has almost tripled. It truly shows the domineering power that makes the entire market and the entire industry tremble..
With such data, it ranked second among all movie debut box office in 2013, second only to "Iron Man 3", and easily surpassed "Superman: Man of Steel" with 116 million US dollars. data; further, among the premiere box office in film history, it has strongly ranked among the top ten, temporarily ranking eighth, surpassing the 142 million created by "The Twilight Saga: New Moon" in 2009 data.
It can be simply said that with such data, it is also the top work that swept the entire army in this year’s disappointing summer season..
If you don't make a sound, it's enough. If you make a blockbuster, it will make a big difference..
The entire film industry is complaining about the lackluster and lonely autumn season in North America. Warner Bros. has scheduled "Gravity" to be officially released in October. It is neither forward nor backward, neither hot nor cold. Commercial movies are not commercial movies, and art movies are not art. Movie, it’s really hard to figure out what kind of choice this is..
But unintentionally planting willows and willows make shade.
Major film companies have intermittently arranged for some commercial films to be released in the autumn season. Although this has not been revealed, everyone knows it. The actual meaning is: this is a commercial film, but there is no confidence to hit the summer season, so Just put it in the autumn period, when the competition is less competitive, and see if we can revive the dead and integrate the idle market. Maybe we will end up with a blind cat and a dead mouse.？
Yes, I really "touched" it this time.
“"Gravity" not only created an amazing historical record, nearly three times the original record; it also continued Renly's undefeated myth！
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