1045 Box office dividends
“When "Edge of Tomorrow" was put into filming and before its official release, industry professionals were generally not optimistic about the box office prospects of this work. This is not the result of personal grudges, but a trend summary of the current situation of the entire industry..
In the past few years, science fiction movies that once dominated the box office market have gradually begun to decline. Their box office performance in the North American market has always been a mystery and elusive. However, in terms of the overall trend, this is a sharp decline. curve.
“A series of superhero movies led by "The Avengers" are actually classified as science fiction in terms of genre classification; however, the comic book adaptation attribute of these movies is more important, and it is also the fundamental guarantee of box office success, so when statistics are collected, temporarily excluded.
Well, in the past few years, the most outstanding performance of science fiction movies is undoubtedly "Avatar", but apart from this, there are only four science fiction works with a box office of over 100 million in North America.：
“"Star Trek", 257 million, achieved both good reputation and box office, reopening the long-term prospects of the series of movies; "District 9", 115 million, a low-cost science fiction miracle, and entered the The final stage of the Oscar battle that year.
“"Men in Black 3", 179 million, the reboot of the series is unsatisfactory. Fortunately, the overseas box office was particularly good, which still made Sony Pictures a huge profit; "Tron: Legacy", With an investment of 170 million, the North American box office was only 170 million. After adding in the publicity costs, the loss was a mess..
From 2007 to 2012, in five years, only four science fiction movies successfully exceeded 100 million in North American box office. This is the pattern of the entire market. This year, "Edge of Tomorrow" replicated the miracle of "Avatar" and crossed the 100 million mark in North America. The 500 million threshold is a myth; then, what about "gravity"？
According to the trend, "Gravity" has a North American box office of 200 million, which is almost an impossible task. Innovative Artist Management Company thinks so, and Warner Bros. thinks so too - otherwise, they would not be so straightforward. neatly set out the conditions for a 10% box office dividend.
Comparing the salary of "Edge of Tomorrow", it was 10 million US dollars plus a 5% box office dividend; now the salary of "Gravity" is either 20 million US dollars, or a 10% box office dividend. Overall Warner Bros.'s abacus is still extremely accurate, and it has given the most appropriate and suitable number in its mind, showing its generosity and courage, and at the same time still keeping the initiative in its hands..
Now, the innovative artist management company is leaning towards the 20 million club.
The choice of $20 million is a bit conservative. If "Gravity" succeeds in replicating the miracle of "Edge of Tomorrow", then Renly's salary loss will be huge; but undoubtedly, this is also the safest plan, at least it can To ensure that Renly joins the 20 million club, and to confirm that Renly is a top star in the industry, it will serve as a benchmark for future cooperation with other film companies..
Choosing a 10% box office dividend requires taking too many risks. Once the North American box office falls below US$200 million, or even below US$100 million, Renly's salary will not be able to touch the threshold of US$20 million.——
This is definitely a high probability event. If you miss the opportunity of the 20 million club this time, you don’t know when the next time will be. By then, Renly will still need to wander among the ranks of 10 million or 15 million. , never able to reach the top.
More importantly, the blame for the box office failure will be thrown on Renly, and all the pressure will swarm in. This will be a fatal blow to Renly's career prospects. This is the deep meaning of box office dividends. Actors need to take on more risks and obligations.
Andy understands the truth, but other colleagues in the Creative Artist Agency, they are not Renly's one-on-one managers, they have not experienced Renly's career climb, and they have not really understood Renly deeply. ;Deep in his heart, Andy always has an inexplicable confidence.
“Before confirming my suggestion, I need to ask what you think of 'Gravity'. What kind of science fiction movie is this? "Andy hopes to hear Renly's opinion. After all, from the beginning, it was Renly who nodded and agreed to Alfonso Cuaron's invitation, as if he was "crazy in love.".
Similar questions were raised by Barry last night, and now Andy raised them again.
Renly couldn't help but smile. However, this time, Renly did not answer directly. Instead, he thought carefully for a moment and gave a different answer, "This is an innovative science fiction work. Compared with 'Avatar' Say, I prefer 'Gravity'’.”
This is the truth. "Avatar" brought an era-changing innovation in visual effects, and "Gravity" not only achieved this, but also went one step further on the core theme, exploring the origin and survival of mankind. Meaning. From a commercial perspective, "Avatar" is more successful; from an artistic perspective, "Gravity" is enough to win applause from all audiences.
More sincere and honest, Barry and Andy are finally different..
Andy opened his mouth slightly, expressing surprise at Renly's answer. The first reaction in his mind was, "Are you serious?" But after the words came to his tongue, Andy closed his mouth. , even if there is no need to ask, he already knows the answer.
Gently tapping his round belly, Andy fell into deep thought and finally made his own judgment and choice, "Let's choose to share 10% of the box office dividends..”
This is a real gamble.
If "Gravity" encounters Waterloo, just like "Battleship", and the final North American box office is only 65 million, then Renly's salary will only be 6.5 million, even more than that of Dwayne Johnson. The salary for "Fast and Furious 6" is even lower. After experiencing the peak of "Edge of Tomorrow", Renly, whose foundation is unstable, is likely to stagnate and drift away from the starring position in commercial blockbusters..
Seriously speaking, this is a huge gamble, and the bet is Renly's accumulation and accumulation over the past few years..
“Okay." Renly replied without hesitation, hesitation, or even thinking. He nodded and agreed in an understatement..
Andy, who was sitting on the other end of the phone, couldn't help but was slightly stunned. In Renly, he felt real trust. No words or communication needed, trust from the heart, and he easily adopted Andy's advice. suggestion.
Although Renly has never cared about remuneration, the significance of remuneration this time is of great importance. Andy believes that Renly has a clear understanding of this. What they are striving for is not only the remuneration figure, but also the status in the industry. It's career prospects.
Once this is done, Renly can choose the works he wants to star in in the future..
Just like Nicole Kidman, her career reached its peak at the beginning of the century, and she won the Oscar for "The Hours"; but after that, Nicole became a box office poison. Almost every production has suffered a disastrous loss, and the performance has also reached a bottleneck, making it difficult to achieve breakthroughs..
Despite this, Nicole has never stopped filming, and has even joined the ranks of producers. This is the meaning of status in the industry..
Andy's adventure will definitely affect more than just the salary figure; but Renly still directly nodded and agreed..
“Renly, do you know what this means? "The smile at the corner of his mouth froze slightly, like a dragonfly resting on the shoulder of a lotus leaf, its wings trembling slightly, Andy asked cautiously.
Renly chuckled softly, "Andy, do you remember? In February, when I just came back from Berlin, I proposed the idea of holding a concert. You not only nodded and agreed, but also went all out to Promote this matter. This matter is very important to me.”
There was still lingering sadness hidden in that light and gentle voice. Everyone thought that Heather Cross had become a thing of the past, but in Renly's memory, she was still vivid. "So. , yes, I know what this means." But he still nodded and agreed without hesitation..
“……Okay...Okay." After speaking, Andy realized that his voice was actually choked. He rubbed his slightly heated eyes awkwardly, then cleared his throat to cover up his panic, "No problem , then let’s do it like this. Leave the rest to me, and I will complete follow-up negotiations with Warner Bros..”
Renly noticed Andy's gaffe, but did not say anything. Instead, he continued, "By the way, Barry also mentioned the crew's preparations. The studio is ready, and the shooting start time and shooting cycle seem to have been determined. You Have you communicated with the crew? Have you confirmed the actor for another important role in the movie?？”
“In "Gravity", after an accident, two astronauts survived, but on the road to survival, one of them sacrificed himself in exchange for the survival of the other..
Regarding this point, Renly and Alfonso had an in-depth discussion, because in the original script, the sacrifice was male and the survivor was female, which was symbolic; but now that Renly has joined, he will play the role of the survivor. The character who came down, what about the other character who died, is he still a male, or is he changed to a female?？
“Three days ago, when I confirmed the situation, three actors entered the final audition stage." The excitement gradually subsided, and Andy regained his usual smile and said calmly, "If nothing else happens, we will be filming today. Conducting final auditions. How about it, are you curious about the final three candidates?？”
“Yes, I am always a little curious about the opposite actors." Renly admitted frankly, "In fact, I was even more surprised that they actually conducted an audition. Judging from the script, this is a supporting role, isn't it?？”
“But this is an opportunity to cooperate with Renly Hall." Andy's words made Renly stunned, and then he laughed, "Actually, Alfonso had several casting choices in his mind, and also approved them through Warner Bros. An invitation was sent out, but they were not sure of the actual performance, so they still wanted to confirm it through an audition. Alfonso said, in fact, you also participated in the audition..”
“The stage performance of "Les Misérables", this was Renly's audition, and it was also the part that really impressed Alfonso..
Then, Andy continued, "The last three candidates are Amy Adams, Jessica Chastain, and Rooney Mara..”
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